Recently someone gave me a box of fancy cereal. This made me very happy because I love cereal*.
But the box I did not love. I did not love it because all I could think was, Someone got paid to write this box.
Someone got paid to write, "Less processed nutrition you can see." (But I want less processed nutrition I CAN'T see! Or MORE processed nutrition I can see! Or best of all would be MORE processed nutrition I CAN'T see!) Someone got paid to write, "Natural Flavor With Other Natural Flavor."
I blame everybody who never told me I could be a food box writer when I grew up.
*I eat cereal. Would you like to hear about my weight, my health, my sense of personal vitality, my powerful toenails, my glistening eyeballs, the penetrating insights my personal somatic functions have given me about how everyone should eat? Huh, weird.